What we’re reading: Alaska’s double miles deal, Earth Hour at MGM Resorts, Delta partners with LinkedIn


Alaska Airlines to offer double miles on British Airways flights between Seattle and London

Alaska Airlines will offer its Mileage Plan members double miles on British Airways flights between Seattle and London Heathrow through June 24.

In order to qualify for the double points, passengers must be enrolled in Alaska’s Mileage Plan program, and must also register for the promotion through Alaska Airlines’ website prior to their first qualifying flight.

MGM Resorts will join world observance of EARTH HOUR 2014

If you’ll be in Las Vegas this weekend, bring a flashlight or go to a non-MGM-owned resort. MGM Resorts will dim its lights this Saturday, March 29, from 8:30 pm to 9:30 pm in observance of Earth Hour.

Exterior lighting, rooftop signage, marquees and front features at the company’s major Strip resorts and Beau Rivage Resort and Casino in Biloxi, Miss., will be turned off during the celebration. Las Vegas’s most iconic resorts will unite with some of the world’s other famous landmarks – such as the Eiffel Tower, Burj Khalifa and the Empire State Building – in dimming their lights to promote energy conservation.

Delta partners with LinkedIn to launch in-flight meet and greets

If you’re a young professional looking to get a leg up in the industry, check out Delta’s promotion with LinkedIn.

The new project is known as Delta Innovation Class, and the plan is to connect young professionals with established business leaders on trips to industry events and conferences. In theory, this will give those looking to pitch the next big thing the opportunity to do exactly that, and they might even be able to score a side of mentoring with their in-flight beverage and bag of peanuts.