Southwest’s new logo, Lufthansa to spin off FF program, Boeing pressured for more planes

Here it is: Southwest confirms new look for its planes

Southwest has finally confirmed that it is putting a new logo on its planes.

The new logo and look aren’t only for Southwest’s fleet of Boeing 737s. The carrier also rolled out a new-look website Monday morning, and says the new branding will go up at its airports nationwide.

Lufthansa spins off Miles & More Frequent Flyer program

Lufthansa announced that it is forming a separate company to manage its frequent flyer program.

The new subsidiary, Miles & More GmbH, took over responsibility for managing award miles this week. Lufthansa, however, continues to be the responsible party for issues relating to status miles at the present time. The move allows Lufthansa to outsource the management and governance of the Miles & More program to the subsidiary.

Boeing under pressure to lift 737 output

Boeing said that it is under “incredible pressure” to increase output of its best-selling model, the 737.

“There’s incredible pressure to go higher” in rate, said [Ray] Conner at a news conference in New York to announce an order for 100 737 MAX from Ryanair.

“We still see tremendous demand across the board, way beyond 47 a month,” Conner said, referring to the target of producing 47 737s a month, starting in 2017.

(Photo: Southwest Airlines)